VIP & Celebrity Reputation Management

VIP & Celebrity Reputation Management

The Internet provides VIP and celebrity personalities with an unprecedented opportunity to reach out and interact with fans. Unfortunately, the anonymity available online also creates a platform where VIPs and celebrities can be attacked viciously. It is the foolhardy...
Online Reputation Protection

Online Reputation Protection

Building a personal brand and a good online reputation takes time and effort, but it’s well worth it: 79% of consumers trust online reviews as much as they trust recommendations from friends, according to a BrightLocal Consumer Review Study. But once you’ve built your...
Online Reputation Management Basics

Online Reputation Management Basics

We are two decades into the internet age. By now, every business owner, executive and manager realizes the immense benefits which arise from having a strong online presence: exposure, brand building, and most importantly, revenue. However, just like many companies...
Google Penguin Penalties: Rants, Rage and Recovery

Google Penguin Penalties: Rants, Rage and Recovery

Many people love search engine optimization, because it offers them the opportunity of getting free traffic to their websites. Sure, SEO doesn’t necessarily mean “free” traffic if you pay somebody else to do the work for you, because you don’t have enough free time at...

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